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“We always thought that something made with great care inherits something sublime – a soul”. Founded in 2009, the brand’s mission has always been clear: to design relevant, quality garments that transcend the seasons and to produce them in a sustainable way. The brand’s philosophy stems from a desire for everyone to discover the beauty and allure of exquisite yarns, fabrics and refined detailing.

All knitwear is produced in the EU following the labor laws of the European Union, apart from one style which is produced in Nepal at a Swedish-owned factory. Though outside the EU, this supports the growth of local industry. The factory is managed according to fair labour guidelines created by the international non-profit organisation Fair Wear Foundation. All woven garments are also produced within the E.U. following the labour laws of the European Union.